Hip-Hop Survival Show “Show Me the Money 12” Records Historic High with Over 36,000 Applicants – Ranging from 85-Year-Olds to Virtual Idols

The hip-hop survival show “Show Me the Money 12” kicked off under significant attention as it surpassed a record high of 36,000 applicants during this season’s open call for rappers. Applications were accepted over a period of roughly one month starting from August 20, with preliminary rounds held across various locations nationwide including Seoul, Gwangju, Busan, and Jeju, in addition to global auditions conducted in 32 countries and regions around the world. Through these structured preliminary stages designed to broaden participant pools, a diverse array of applicants from different nationalities, ages, and backgrounds submitted their entries. This season stands out for its exceptional diversity among participants. Notable among them are a local group of elderly rappers with an average age of 85, former winners of hip-hop survival shows, and members of virtual idol groups, all of whom bring unique backgrounds that have drawn considerable focus. Such a varied lineup is expected to further expand the scope of “Show Me the Money” and inject new momentum into the hip-hop scene. “Show Me the Money 12” is also gaining attention as the first series jointly produced by TVING, South Korea’s leading OTT platform, and Mnet. A two-track broadcasting format that combines traditional linear television with OTT platforms is planned, aiming to deliver a fresh viewing experience. Additionally, the participation of renowned talented artists suggests that competition within the hip-hop scene will become even more intense. Meanwhile, “Show Me the Money 12” is set to premiere on January 25, 2026, at 9:20 p.m.