Virtual idols are expected to lead the K-Pop industry in 2025. Once considered a niche phenomenon, virtual idols have now entered the mainstream K-Pop market, with major agencies preparing to make significant entries.…
According to an analysis conducted by the Korea Corporate Reputation Research Institute using big data on idol group brand reputations in January 2025, BLACKPINK ranked first, followed by SEVENTEEN in second place and BT…
All technologies and professionals related to visual arts are converging on the K-pop music video industry. As K-pop has grown into a massive industry with global prominence, renowned visual artists from home and abroad…
Efforts to highlight both the history and current achievements of the K-POP industry continue. SBS produced “K-Pop The Beginning: SM Town 30” to commemorate SM Entertainment’s 30th anniversary.…
K-POP is breaking new records across the entire industry as it dominates both global streaming platforms and the live concert market.…
The K-POP market is accelerating its global expansion through two key factors: the emergence of new idol groups and the comeback of legendary artists.…
Photo KBS VIEW / CC BY 3.0 — Wikimedia Commons
The Netflix animated film 'KPop Demon Hunters,' which tells the story of K-POP demon hunters, achieved the best streaming results of 2025.…
Photo K-POPit 티비텐 / CC BY 4.0 — Wikimedia Commons
The rapid growth trend that characterized the K-Pop market for several years after the COVID-19 pandemic has slowed down significantly.…
After years of rapid expansion following the COVID-19 pandemic, the K-Pop market experienced a slowdown last year as physical album sales declined and export figures stagnated.…