izna’s Brand Reputation Rises to 11th Place

izna (Mai, Bang Jeemin, Koko, Sarang, Choi Jung-eun, Jeong Se-bi) ranked 11th in the 2026 September idol group brand reputation survey. This position represents a 62-place increase from the previous month, marking the largest rise among all idol groups in this assessment. The brand reputation index is calculated by comprehensively analyzing consumer engagement scores, media coverage metrics, communication levels, and community feedback.

izna made its official debut in Japan on the 2nd of last month with the release of its first mini album, “HANDLE WITH CARE.” Immediate success was seen on major charts following the release. “HANDLE WITH CARE” reached second place on Oricon’s daily album rankings as of September 1st and also appeared on the top tiers of Billboard Japan’s Top Album Sales weekly chart. The group expanded its local fanbase by interacting directly with fans through a debut showcase in Japan and a countdown event at a large plaza in Shinjuku.

Successful Start to First Concert Tour izna held its first concert tour, “2026-2027 izna Concert Tour: WHO DAT GIRL?”, at the Olympic Hall in Seoul’s Olympic Park from the 19th to the 20th. The tour was structured in three acts, centered around the charm of “DAT GIRL,” with stage actions connecting songs seamlessly as if they were part of a single narrative. By reinterpreting their own tracks in styles such as band sound, bossa nova, and house remixes and performing them live, the group showcased its capabilities as a performance-oriented artist.

University Festivals Followed by Asian Tours After the Seoul performances, izna performed at university festival stages at Gachon University, Hansung University, Yeoju University, Kyung Hee University’s International Campus, Korea University, Dongduk Women’s University, Jeonju National University, and Myongji College. Further tours are scheduled for Taipei on October 9th, Manila on October 17th, Hong Kong on October 24th, Singapore on November 8th, and Kuala Lumpur on December 5th. The tour will continue through 2027, with performances planned in 10 locations both domestically and internationally, including Fukuoka on March 12th, Tokyo on March 14th, Nagoya on March 27th, and Osaka on March 28th.