G-Dragon Offers Employees Apartments Worth Hundreds of Millions and Luxury Gifts

G-Dragon has provided employees who have worked with him for a long time with apartments worth hundreds of millions of won along with luxury gifts. His management philosophy, which prioritizes those around him over personal extravagance, has received high praise and widespread acclaim from his fans.

The employees supported by G-Dragon are managers and staff members of Team GD, individuals who have been with him even before he became famous. The apartments provided represent direct housing assistance rather than a standard salary increase. Given Seoul’s extremely high real estate prices, such support is considered particularly meaningful as welfare benefits.

Earlier this year, one employee revealed that G-Dragon gifted her a Übermensch version necklace and gold bars to celebrate her childbirth. By the end of 2025, he also gave gold gifts to two employees with whom he publicly acknowledged a relationship, personally calling them over in behind-the-scenes videos to hand over the gifts.

This news spread rapidly through social networks, becoming a hot topic on Weibo as well as across Asia. Many netizens expressed admiration for G-Dragon’s treatment of his employees, stating that his actions demonstrate why he holds a distinct position in the K-POP industry.

G-Dragon’s approach to treating his team is described as “unbelievably generous,” reflecting his management philosophy that places caring for those around him ahead of personal enjoyment.