SEVENTEEN Holds First Free Concert on a Bridge in K-POP History at Jamsu Bridge over Han River

The 13-member group SEVENTEEN, a cornerstone of K-POP, will hold the first free concert on a bridge in K-POP history at Jamsu Bridge over the Han River on May 26, 2015, to mark its 10th anniversary since Debut. Starting as part of the relatively small agency Pledis Entertainment, SEVENTEEN has already achieved significant success by overcoming negative predictions from the industry and sustaining its presence for 10 years. Woozi recalled after winning the Grand Prize at MAMA in 2023 that “we were a group that started under constant skepticism about our chances.” Over the past year, the group has further solidified its global status by performing at Glastonbury — the first K-POP artist to appear there — as headliners on arena tours in the United States, and by holding a concert at Japan’s largest venue that attracted 1.4 million fans. The event, officially titled “B-DAY PARTY : BURST Stage @Jamsu Bridge,” will take place from 7:30 p.m. to 8:30 p.m. on May 25, lasting a total of 60 minutes. It is organized through collaboration between the Seoul Metropolitan Government, Seocho-gu, Pledis Entertainment, and HYBE. In addition to 6,000 seats at the stage located on Jamsu Bridge, three viewing areas will be set up in Banpo Han River Park: an Eobit Zone for 900 people, a Standing Zone for 8,850 people, and a Picnic Zone for 14,834 people — all with entry on a first-come, first-served basis. SEVENTEEN’s strength lies not only in its stage performances but also in its in-house production capabilities. All of its albums feature credits for composition and arrangement by Woozi and various musicians, while the group’s three Sub-units — the hip-hop unit, the performance unit, and the vocal unit — each reflect their unique identities in their music. Billboard has recognized them as “K-POP’s finest entertainers” and selected their representative songs from the past 10 years. From May 23 to 25, a pop-up store celebrating SEVENTEEN’s 10th anniversary will operate in the area around Seebit Island, with an expected attendance of around 100,000 people. To ensure the safety of the concert, the Seoul Metropolitan Government will completely restrict vehicle and motorcycle traffic in the Jamsu Bridge area from 7 a.m. on May 25 to 4 a.m. on May 26, and it will also block pedestrian and bicycle access from 5 p.m. to 11 p.m. On that day, bus routes 405 and 740, which pass over Jamsu Bridge, will be temporarily rerouted via Banpo Bridge. This concert is expected to serve as a symbolic event broadcast worldwide, marking the first step in exploring Jamsu Bridge’s potential as a cultural space and providing insight into its future role as a pedestrian-only bridge next year.