Everland Opens Netflix’s “KPop Demon Hunters” Themed Zone, Transforming Itself into a Holy Land for K-Content

Everland will launch a themed zone based on the Netflix animated film “KPop Demon Hunters” this fall in collaboration with the streaming service. Samsung C&T Resort Division announced on September 26 that it plans to open this zone at Everland, where visitors can experience the popular characters and universe from the series such as HUNTR/X, Lion Boys, and K-분식. “KPop Demon Hunters” is an animated series set in major landmarks across South Korea, following K-pop girl groups as they fight against evil spirits. It topped Netflix’s animation rankings and sparked a global craze by having its original soundtrack reach the top of the U.S. Billboard and British Singles Charts, helping to promote Korean culture worldwide. The themed zone at Everland this fall will feature a mysterious space infused with Korean aesthetics and traditions, allowing guests to experience popular OSTs and iconic scenes from the series like Golden, Soda Pop, and Your Idol up close. The zone will include mission-based games centered around characters such as HUNTR/X and Lion Boys, as well as interactive photo zones. It will also offer a variety of experiential offerings including K-분식, character costumes, and limited-edition merchandise. A Everland official said, “This themed zone collaboration will be a special project that enables visitors to experience the globally popular ‘KPop Demon Hunters’ universe through all five senses. We hope it will serve as a holy land for K-content, helping to introduce Korean culture to both domestic and international tourists.” This is the second collaboration between Everland and Netflix, following one last fall when they introduced themed zones for “Class of the Dead,” which sparked a K-zombie craze, and “Stranger Things,” which has a large fan base both domestically and abroad.