aespa Releases 6th Mini-Album “Rich Man” with Exclusive Pop-Up Store in LA

K-POP girl group aespa is releasing its sixth mini-album, “Rich Man.” Their agency, SM Entertainment, officially announced the new release on September 5, and pre-orders are currently available at online and offline music stores. The album features six tracks, including the title track by the same name. SM Entertainment stated that they aim to maintain their success momentum with a different style from their previous work, “Dirty Work.” An introductory video previously released showcased a new visual concept along with the slogan, “I am enough as I am, I am a ‘Rich Man’.” To celebrate the release, aespa is opening an exclusive pop-up store in Los Angeles, USA. The pop-up store is located at 433 N Fairfax Ave in LA and will be open from 11 a.m. on September 16 to 7 p.m. PT on September 17. Visitors can purchase official aespa merchandise, Complex-exclusive items, albums, and special fan gifts available only at this event. Those wishing to attend must RSVP in advance, with early entry highly recommended. Debuting in 2020 with “Black Mamba,” aespa became the fastest rookie group in K-POP history to reach 100 million views on YouTube. They have established themselves as a force in the K-POP scene through hit songs such as “Next Level,” “ Savage,” “Spicy,” and “Drama.” Their regular album “Apocalypse” and mini-album “Hwiplash,” released last year, both achieved sales of one million copies, while their viral hit “Supernova” received critical acclaim. In particular, “Hwiplash” set the highest first-week streaming record among girl group songs on Spotify in 2024.
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