BABYMONSTER’s “CHOOM” Reaches 100 Million Views in 14 Days, Spurring Global Challenge Trend

BABYMONSTER’s new song “CHOOM” has proven its global impact by surpassing 100 million views on YouTube just 14 days after its release. According to YG Entertainment on the 18th, the title track’s music video hit 100 million views at around 2:50 p.m. on the same day it was uploaded.

The “CHOOM” music video immediately topped YouTube’s Worldwide Trends list upon release and also made it onto the “Most Viewed Videos in 24 Hours” chart. It exceeded 15 million views within half a day of its release, showing exceptional strength, and currently holds first place on both YouTube’s global daily top music videos chart and QQ Music’s MV chart in China.

The video, featuring dynamic choreography, large-scale group dance sequences, and the members’ mature visuals, has triggered a “CHOOM” challenge among global fans. The number of challenge videos reached 100,000 just two and a half days after the release, rising to nearly 500,000 in about two weeks—a fivefold increase. A variety of content has emerged, including covers filmed at landmarks around the world such as New York’s Times Square and London’s Royal Exchange, choreography videos reinterpreted in unique styles, makeover content, and DJ mixes.

The song is also performing strongly on music charts. With “CHOOM,” BABYMONSTER took the top spot on the iTunes Worldwide Albums chart following their Comeback, selling 750,000 copies within about a week of release. This marks the group’s 16th video to reach 100 million views, bringing their total YouTube views to over 8.4 billion.

Building on this momentum, BABYMONSTER will launch their second world tour starting in June, covering five continents including Asia, Oceania, Europe, North America, and South America, with stops in Seoul as well.