BTS Releases Fifth Studio Album “ARIRANG” with Major Global Promotions Including Gwanghwamun Live Performance and MLB Collaborations

BTS released its fifth studio album, “ARIRANG,” on the 20th, marking a full-group Comeback. This comeback is part of a large-scale global project that includes a live performance in Seoul’s Gwanghwamun Square, a Netflix documentary, and promotional videos for Major League Baseball.

On the 21st, during the “BTS Comeback Live: ARIRANG,” Jimin dominated the stage with his flawless live performances. He attracted attention not only from fans but also from the general public, sparking numerous reactions on social media such as “Who is the best blonde dancer?” “Jimin stands out the most and has a beautiful voice,” and “A colleague at my company said blond hair suits him well.” Jimin’s blonde long-hair style and outstanding performances became major topics of discussion, leading to the widespread use of the term “Jimin style,” which even evolved into a meme.

The video of Jimin’s “MIC Drop” performance reached over 10 million views within two days after being posted on social media. Subsequent videos of his performances also garnered millions of views, demonstrating high interest from both fans and the general public.

The track “FYA” from the fifth studio album was used in a promotional video for the 2026 Major League Baseball season. On the 25th, Major League Baseball released an opening-season promotional video through its official social media channels, featuring “FYA” as background music. The league is set to hold the 2026 season opener on the 26th at Oracle Park in San Francisco, California, between the San Francisco Giants and the New York Yankees. The 2026 season, in which all 30 teams will play 162 games each, is scheduled to feature a total of 2,430 games. This opening game will be broadcast on Netflix for the first time in Major League Baseball history.