The five-member group LE SSERAFIM, originating from the small agency The Muse Entertainment, propelled their new song “Love Attack” to the top of the Melon Top 100 through viral content posted by member Won-i on YouTube.…
Emerging groups affiliated with smaller agencies are making significant impacts at international award ceremonies.…
Advancements in artificial intelligence technology are bringing about fundamental changes to how idols are created within the K-pop industry.…
Artificial intelligence is transforming the K-pop industry. What used to require massive capital and years of training to produce K-pop content is now accessible to anyone thanks to AI technology.…
Photo Studio FLO 스튜디오 플로 / CC BY 3.0 — Wikimedia Commons
The K-POP industry is seeing rapid expansion in platform businesses and digital IP ventures centered around virtual idols.…