Mark Lee’s Contract with SM Ends on April 8, Marking the End of 10 Years in NCT
SM Entertainment announced in an official statement on the 5th that its exclusive contract with Mark Lee will conclude on April 8.…
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Mark Ends 10-Year Contract with SM, Ceasing All NCT Activities
26-year-old Korean-Canadian idol Mark is concluding his 10-year exclusive contract with SM Entertainment and stopping all activities as part of NCT.…
BTS and Stray Kids Dominate 2025 YouTube Search Rankings for K-POP Idols; Jung Kook, V, and J-Hope Lead the List
The list of K-POP idols most searched for on YouTube in the United States throughout 2025 has been released. BTS’s Jung Kook, V, and J-Hope occupied the top three positions, highlighting the group’s strong influence.…
K-Pop Makes History with First Performance at Japan’s National Stadium, Attracting 120,000 Fans Over Two Days
K-Pop once again demonstrated its global influence by holding its first concert at Japan’s largest stadium, the National Stadium.…
Netflix’s “KPop Demon Hunters” Sparks Global Phenomenon and Advances Toward Oscar Recognition
Netflix’s animated film “KPop Demon Hunters” has dominated global cultural markets. Released simultaneously worldwide on Netflix on June 20, it became the first overseas animation to focus extensively on K-pop idols.…
"Eternal 17-Year-Olds": New K-Pop Acts Reclaim the Market Through a "Freshness" Marketing Strategy
Korean K-pop rookie groups are dominating the market by using “freshness” as a common marketing keyword. As this strategy, which emphasizes the vitality and youthfulness of teenagers, spreads across the industry, traditi…
K-pop Artists Expand Their Global Presence Through International Tours
K-pop artists are actively engaging in international performances. NCT 127 recently held a successful “NEO CITY – THE MOMENTUM” tour at the Allstate Arena in Chicago, while the rookie group Big Ocean is accelerating the…